Study: travel agents have disappeared and that’s a bad thing – News
The traditional travel agent is a thing of the past. Nowadays, the burden of planning a vacation falls on the consumer.
“Traveler decision support is one area that has become more and more automated and perhaps less and less helpful to a traveler,” said Mark Lehto, an industrial engineering professor at Purdue University.
Travel agents and booking websites, however, are only the starting point in a decentralized network of the tourism and hospitality industry, which also includes transportation services, hotels and restaurants. These businesses are moving toward automation to improve efficiency and cut costs, sometimes to the detriment of the